Geiger-Ripley Marketing

Listen, Respond & Deliver

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About Us
WE ARE AN EXPERIENCED COMPANY 
 
Our Logo is representative of the definition of being a Full Service Representative.  We jump through hoops for our customers as we tell them about the value of the products we represent.
 
Russ Geiger, partner, has worked in the Heat Tranfer & Food Service equipment business since the mid 1970's.  Employed as a wholesale refrigeration sales representative for Thermal Co, Milwaukee, WI - Sales Manager for Anderson Bros Refrigeration in Butler, WI - Regional Manager for The Redco Group in Wauwatosa, WI.
 
Terry Ripley, partner, has worked in the manufacturing and independent representative since the early 1970's.  Starting in the electronics industry as a representative in the Minneapolis area.  Broke into the refrigeration business as national sales manager for a large manufacturer of walk in coolers and freezers in 1982 and decided to re-enter the independent representative field in 2002.
 
Joan Armour, partner, has joined the organization starting mid July 2009 and has 16 years experience working in the Wisconsin - Illinois market.  She has experience selling furniture, cooking equipment and china.  Joan has covered segments of food service from food broadliners, dealers, chains, institutional and business - industry to hotels, clubs and healthcare providers.
 
 
Company history
Russ started his company Geiger - Jenrs, LLC in 2002 with nothing but ambition and a few thousand dollars in savings.  He was blessed to find several products to represent that year. Struggling in 2003, he worked for a refrigeration contractor as Sarah, his daughter ran the company from his West Bend, WI home. The company continued to grow and in 2004, Russ realized he should pursue the business further. The company has continued to grow to the point of year ending 2006 saw over $2.5 Million in sales. Geiger - Jenrs, LLC is still the corporate name presently.
 
Terry started his company with resources and slowly built his business to the point today he is very sucessful with numerous products.  Russ & Terry formed a marketing partnership doing business as: Geiger - Ripley Marketing in 2004 and continue to pursue opportunties together in Wisconsin, Minnesota, North Dakota, South Dakota, Iowa, Missouri and Illinois
Product - Market Focus
The products that we represent are typically unique in some way.  We don't think Professional Manufactures Agents will survive selling commodity products in the present business world.  The global economy, internet and all other fast technology allows customers to access commodities easily without the agents' involvement.  But, people still like to buy from people when it comes to Value added and highly technical products. The markets we serve or primarily the food service contractor through our direct contact with the people that typically specify and / or use the products.  Hence we tend to spend time with end users, consultants and the like.